Fig 1One small actionClick or Space · press the capapart · ready · 00
The signal: cap pressed, the pulse, the count, the lampCap, lid and board, lifted off the baseA turned base 51 mm across with three posts, a round board, a lid and a 24 mm cap. Assembled, the cap travels 3.0 mm and the switch under its stem closes at 2.6 mm, so one press is one signal. The first signal connects the device. The pulse is slowed so you can follow it.
One team, from the first technical question to a product you can use.
Confirm the needs and scope to align the brief.Brief aligned. Needs and scope are agreed.Press TEST to send a signal to the prototype.Test received. The prototype responds to your input.Press CONNECT to link the product to your team.Product connected. Your team can take it from here.
Agency people. Building things.
We know what it takes to get an idea through a pitch, into production and in front of a client. You work directly with the founders, from the brief through the build.
Joseph “Jobi” Bihag
Co-founder · Creative director · CEO
30+ years across MENA agencies and creative direction.
Braeden Bihag
Co-founder · Technical director · CTO
5+ years shipping hardware and software, all of it inside advertising.
The commercial work behind the creative work. Our own products give us somewhere to test, learn and keep building.
MarginIQ
Live
Your agency’s experience. Working in every quote.
Put invoices, quotations and supplier history to work. Inform proposals, investigate revenue leakage and keep changing briefs connected to their true cost.
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Explore how different audiences could interpret a campaign, and where it could go wrong. Pulse uses AI personas to surface potential misreadings, cultural friction and backlash risks before delivery.
Nothing is sent here. Your draft stays in this tab until you review it, add contact details and send the contact form. Ask for an NDA before sharing confidential material.